Fundraising Strategy

There has been an unprecedented surge in funds from Corporates and Philanthropies flowing into India’s non-profit organisations. According to the India Philanthropy Report 2024 by Bain & Company and Dasra, private philanthropy has grown 10% in FY23, reaching Rs 1.2 lakh crore. According to the Economic Survey 2023-24, over 50 percent of Indian companies have exceeded their CSR obligations. With the robust growth of corporate profits in India, the CSR pool is rapidly expanding, fuelling sustainable and inclusive development.

How can non-profits leverage this opportunity?

To tap into this substantial pool of funds, non-profit organisations need to have a robust fundraising strategy. A well-crafted fundraising strategy that is aligned with funders’ requirements, expectations, and funding segments, is essential to ensure long term sustainability and growth for non-profits.

Sattva has worked with 500+ companies and philanthropies across diverse stakeholder groups, including corporates, ultra-high networth individuals (UHNIs), impact funds, and retail platforms. We have partnered with a diverse range of non-profit organisations, including both National and International non-profits to assist them in developing comprehensive and effective fundraising strategies. 

Our experience working with stakeholders across the funding spectrum allows us to build a fundraising strategy with a deep understanding of funders, their requirements, pain points, and expectations from non-profits.

Our Fundraising Strategy Service encompasses all essential components, including:

• Assessing the fitment to raise funds through comprehensive due diligence.
• Identifying the right funder segments and funding mix by bringing in data-driven insights.
• Building a well-crafted donor engagement plan.
• Advisory support and critical feedback towards building high-quality pitch decks.
• A 12-month operational plan with defined roles and responsibilities.